The Right Way Of Using Twitter To Promote Your Blog

Everyone knows about Twitter, it is a household term nowadays…

Millions of people around the world, from all walks of life, are fascinated by twitter and use it regularly.

From documenting daily activities to keeping in touch with friends, this popular instant messaging system has really changed the way we communicate with each other.

For bloggers, the importance of twitter is immense. Twitter helps you bloggers to showcase  your own personality, create our own unique profile and build a network of people in your niche. This collectively helps you drive traffic to your site. When used effectively, twitter can be an awesome tool to promote your blog or a website around the web.

How can you benefit using Twitter?

The way to use twitter for your site’s benefit is little different than regular tweeting. Simply signing up to the twitter account and writing everything you do daily is not the best way to help your blog. Tweeting can be very beneficial if you have objectives and you are focused on achieving those objectives.

If you stay disciplined in using twitter for your site, you can accomplish the objectives you want to achieve, a lot faster. So, it is best to write down what you want to achieve with your tweets. And while tweeting follow these objectives. Of course, you can mix things up a little by tweeting outside of your objectives, like about your daily activities or something cool happening on the web. But, it is important not to stray too much off the track.

With so many people tweeting, how can you be heard?

It is necessary to stand out from the crowd in order to be heard. Originality and usefulness add value to your tweets and help you get noticed. If your tweets are useful and unique, they are more likely to be read by people. This grabs the attention of the people who follow them and in turn you get more followers.

Just as every blog post or an article counts, it is important to know that every tweet counts. So be careful about what you tweet or else it can hurt your reputation as well as the reputation of your blog, website or your brand.

How to use Twitter effectively?

Basically, there are 2 ways you can use twitter. One way is to tweet something that you are thinking, ask a question, share an idea, suggestions or link to a good post. The other way is to reply to somebody’s tweet or your own tweets.

To reap all the benefits of using twitter, both these ways have to be used proportionately. If you do not reply enough then you are going to miss out on the interaction and if you reply too much then you will just blend in with the crowd. The secret is to participate in the conversation using both ways proportionately so that you can stand out in the tweeting community.

Ask a question: Asking a question is one of the very effective ways of using twitter. It is easier to draw the readers attention and initiate a conversation with a question. It helps to build followers and create a community real fast with questions.

Questions also help you get the conversation going. You can also tweet the result of the question, how many people answered, what was the answer and so on. However, be careful not to ask questions all the time. It gets monotonous and your readers will lose interest on your tweets. Just use them frequently to mix things up.

It is a good idea to use direct messages to talk to an individual after the the third or the fourth time if the topic does not attract wider audience.

Don’t be selfish: I have seen many twitter users just tweeting about themselves or their business. This can be boring to the followers after a while. One of the very important aspects of using twitter to promote yourself, your blog or a website is sharing other people’s work as well. Tweeting about other people’s tweets, blogs or website along with your own blog, website or business will spice things up.

Plus, linking to high quality blogs or websites and tweeting about them is a way to show that you are not too self-centered. This is a very good habit to follow and is going to help you a lot in the long run.

Tweet regularly: Many twitter users think that the more they tweet, the more likely they are going to be heard. Of course, this is true to some extent. But, you don’t have to tweet every hour of every day. The whole idea is to tweet less but do it more effectively.

Using twitter routinely for about 15 minutes every day or every other day effectively, helps you be more productive without having to spend a lot of time tweeting. And the most effective way is to start a conversation and connect with people that interests you. This is a great way to meet different people in different niches, share ideas and learn from others.

Customize and Promote your twitter profile: Choosing a unique profile page and an avatar that best describes your blog, website or brand is just as important to stand out in the twitter community. Just like you promote your blog in various places around the web, you also need to promote your twitter profile and your tweets. The best places to promote your tweets is in your blog, website or in Facebook.

Use different Twitter tools: There are many tools available for you to make your twitter experience easier and fun. I am a great fan of the desktop twitter client twhirl. It makes the whole tweeting experience real easy for me. Use tools like these and find out what works best for you.

Now it’s your turn:

How do you use twitter to promote your blog or website?  Are there any other tips or advice you would like to suggest? If you like this article Tweet it, share it in Facebook or any of your favorite social media outlets. Please, feel free to leave comments below and join in the conversation…

Here’s to your successful online endeavor!

-Adam Paudyal

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Tagged as: Blog Promotion, Social Media, twitter, using twitter for blogs