Apart from various other benefits of guest posts, one of the main reasons all of us write quality guest posts is to get noticed by someone else’s traffic for free.
Other benefits that I like the most are the following: Writing guest posts shapes me as a blogger, improves my writing, makes me more accountable, makes me more popular, increases my blog’s authority via high quality backlinks and so on.
Now that I have some good quality guest posts lying around the blogosphere, I have learned something in the process. As with any blogger who wants to generate traffic through guest posting, I am sure that you must also be interested in submitting guest posts to A-List blogs.
With my experience in submitting, getting rejected and getting published at various A-List blogs, including Problogger and DailyBlogTips, I want to let you know what works and what doesn’t work.
Without wasting your time any further, lets dive in.
No theories please
Theories are everywhere. It is easy to write a theory based post. If I am a great reader of many popular blogs I can tweak someone’s theory and make my own. But giving your theory like a plain cake in your guest post won’t work.
People are not interested in reading theories anymore. The blogosphere has changed a lot. People want to see proofs; they want to see things in action.
So top up your plain cake with some icing and cherry. Don’t propose them a strategy without a proof. And, do you know what works great for guest posting in A-List blogs? Your own example. That is why I am writing this post after learning from a tough process and not before.
People want to know if you have tested your theory first. They want to know if you have had the guts to test a new theory.
If you have had the guts, you can share your story in a guest post and it will become viral. It doesn’t even have to be a success story. You can share failure stories as well. But what is needed is the proof.
Tell people that you have tested some theory, proposed either by you or by someone else, show people how you have succeeded in using that theory. Alternatively you can also tell people how that theory didn’t work for you by telling your own failure examples.
Only a story with proofs, and more specifically a test run on your own self works while guest posting in A-List blogs.
Another important benefit of writing your own example is that you can tear the situation apart into bits and pieces and present an analysis rather than a report; because you know everything about the issue.
Have you applied that theory? Do you have the guts to try that by yourself in the first place? What results have you got by trying the theory out? Did it give you expected and great results or is your theory a big flop? Be naked (not literally ).
Tailor your guest post; Don’t just write it
I know what you think. Writing guest posts is not your only job, you have your own blog to update. Now I am telling you to do something more than just writing, which can be quite hard. But if you are reading this post, till now, I can surely say that you are interested in guest posting. As with any other methods of traffic generation, guest post too works only if it is done effectively.
Now, “effectively” doesn’t just mean a killer content. Of course, you will submit only your killer content as guest posts to A-List blogs; I am sure you know that much. But have you just written your killer content or have you tailored it?
Let me explain.
So I assume that you have a list of A-List blogs on which you are planning to submit your guest posts. Of course, your list contains the blogs in some order of your preference (say, page rank, alexa rank, blogs with commentluv, blogs older than a year etc.). So you write a great guest post, submit it to the first blog on your list and wait.
BAM! It gets rejected, so you move on to blog #2 on the list, submit your post and wait. This goes on.
Sorry my friend. It won’t work.
Your guest post must be tailored for the host blog. Don’t write random guest posts and keep on submitting to blogs on your list.
When you start to write a guest post, first pick a blog from your list, research that blog in terms of interests, readership, content already explored, writing style and voice etc. Now write your guest post for THAT blog. Tailor your guest post to suit that particular blog.
Every blog is different, and you get the most out of your guest post (if not rejected in the first place) only if you tailor your posts for target blogs.
I am not telling that you can’t use the rejected posts. Just make sure you rewrite your rejected post to suit the blog you are targeting next.
My point is- choose the blog first and then write a post. Don’t write a post and then find a place for it.
And, I am not telling these to you as theories. I have tested these methods and I am telling what works and what doesn’t work purely from my own success and failures with guest posting.
Now, if you have not started guest posting yet, you should start asap. And tell me what strategy you have got. What works and what doesn’t work for you? I’d love to hear from you.