Guest Blogging—The What, Where, When, and Why

by Amanda on September 22, 2011 · 26 comments






Guest Blogging—The What, Where, When, and Why

If you have ever been to a city in America, you likely understand the concept “fast-paced,” and if you are a working America, you likely understand that “fast-paced” is difficult to avoid. However, living in such a fast-paced world doesn’t always lead to using time efficiently—if you skip one step to get to another, you have likely given yourself a whole set of problems you didn’t see coming. Unfortunately, you do not have to live in a big city to find yourself in this situation. This same problem can occur if you work from home—if you’re a blogger.

Being a writer can be exhausting, and blogging can be tricky. If you are trying to get a blog going that will eventually help you make money online, it can be overwhelming and extremely time consuming. Chances are, when you are writing you are writing for your own blog—after all, they are your ideas and you want your best articles on your website. This is the trap that many first time bloggers fall into when looking to increase traffic to their blogs. Writing for your own blog should not be the final destination when it comes to content you produce—you need to consider guest blogging for other websites. Consider the what, where, when and why and how in this order: why, when, where, and what.

The Why

Guest posting can be time consuming, so before setting out to be a guest blogger it is important to realize why it actually matters to your blog or website. Guest blogging is a great way to get your name out there and start expanding your social media profile. In other words, if you use more experience, well-known websites that already drive a lot of traffic, people will start to get to know your name and will get a feel for the types of information you can provide. This will then help you get more followers, so when it comes time to really get your blog going, you will have people interested.

The When

Before you go around offering guest posts, make sure that your website is something you are proud of and something that will entice readers. It is true, guest blogging will help you expand your followers, but you have to make sure that you give your followers something to follow. In other words, if your newfound followers like your writing and then go to your blog or website only to find that it is virtually empty, they have no reason to come back. Before guest posting, make sure your blog is something you are proud to show off.

The Where

You should try and guest post for websites who have a similar audience to those readers that you want to attract. One key to finding guest posts similar to your blog or website are those that you enjoy reading. Chances are if you have been active on another website, the editor will be happy to add in a post you have written. On top of that, those who have been commenting along with you are sure to be interested in your article. Another great place to look for new domains is by typing in things like “guest post” or “write for us” into Google or Bing. This should bring up a list of blogs that you can search through to find one that fits your style and topics.

The What

Once you have found a site that works for you and you want to guest post, it’s time to actually write the guest post. The best way to decide what to write is to read the “about” section of the website you will be writing for to get a feel for exactly the type of content they will publish. In many cases there will be guidelines as to what you can write about and what you cannot. Then, take a look at the types of blogs others have been writing for the site. Make sure you do not write an article similar to one that has already been published, and then you’re good to go! Find a topic that interests you, be creative, and you may actually find that you enjoy being a guest blogger.

Once your guest blog is all complete, do not forget to link back to your own website. Most websites have a button that will allow viewers to leave comments and tweet out your article if they wish, but it is usually your job to add in a link back to your blog. Most writers do this in the “author bio” that is usually required by the different websites. If you are not sure how to go about linking back on a certain website, do not be afraid to ask! Editors generally love guest bloggers and will be happy to help.



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{ 26 comments }

sam September 23, 2011 at 7:46 am

Great Post,

I think it will be prove much beneficial for a blogger because some time what happens when you are on a vacations or busy in other work then that time Guest post will prove so useful.

Beside that Guest post will help for you keep in touch with other blogger.

Jasmine September 26, 2011 at 2:53 am

Yeah, I love guest blogging and have been blogging for a couple of blogs for quite some time already. Do you guest blog?
Jasmine@Top Web Hosts´s last blog post ..Malaysia Web Hosting Enterprise Business Email Plan

Online Marketing September 23, 2011 at 7:59 am

Guest posting can do wonders to a blog’s traffic and google ranking but it is important to follow these basic rules you mention.

Additionally it is better to develop relations with the bloggers behind the blogs where you want to guest post before you ask them to post an article, this can be done in many ways, you could comment regularly on previous posts, follow them on social media networks, mention them on your own blog etc.

Kostas | Opportunities Planet

Daniel Wood September 23, 2011 at 9:00 am

Nice post Amanda. Every blogger wondering, why should he/she go for a guest blogging, should go through your post. Guest blogging is much beneficial in getting a name in blogosphere in little time. A well-written guest post for a popular blog can be compared to 100 comments posted on other blogs.

Daniel

Amanda September 23, 2011 at 3:03 pm

I’m so glad others find this useful! Daniel, you’re right when you say there are 100 other posts about this same subject floating around the Internet, so I was hesitant to write something so basic. But nonetheless not everyone visits 100 other sites, so I thought it would be worth a shot!

And you all couldn’t be more correct in saying you should try and develop some sort of partnership with the editors of the blog before assuming you are going to guest post on their site. What I usually do is send an email explaining some of my past accomplishments and story ideas; usually this is appreciated and starts the relationship off well.

Guest posting does work great if you are on vacation or working from a remote location. I know that I used to be hesitant to take off work at my old job, but as a writer I am able to guest post anywhere! All around, I think blogging is just a cool concept.

Robert September 23, 2011 at 3:08 pm

Nice little post there. I’ve been doing a couple of guests posts recently but what really annoys me is when I submit a post to some sites, and they never get back to me about it! It’s very annoying as I need to know whether or not they are going to accept it so I can publish it somewhere else

Amanda September 23, 2011 at 3:16 pm

Robert, this is a problem you will ALWAYS have to deal with at some point or another. It happens to me all the time. If it is a site you really want to write for, I would recommend sending them another email asking them if there is anything you can do to help your article resonate better with their audience. In that same email, mention that there are other publishers interested in the article, but you would really like to give it to their website. Then give them a time frame (say..one week). After all, there is definitely another website out there that should publish your article, so it isn’t fair to let another website sit on it for weeks! If they don’t get back to you after all that, it’s their loss!

Swayam Das September 23, 2011 at 5:20 pm

Wow! I like your data compilation :-) Here’s my compilation on 5 Reasons You Should Be Guest Blogging :-)

Cheerz!

Easther September 24, 2011 at 1:32 am

Wow, I am very ,much impressed with this post. Though I have been guest posting a few times already, I haven’t viewed things this way.

Kavya Hari September 24, 2011 at 7:19 am

Guest posting is one of the best way to get brand name with the good features in it. Thanks a lot for given up here :)
Kavya Hari´s last blog post ..Amazing News For Webmasters!

Pico September 24, 2011 at 4:20 pm

I think Your blog exparience is high. I agree with this post.most of the people use blog their personal and small earn,but they don’t know some important mater that you share .
Pico´s last blog post ..Improve your health First

Liam kenny September 24, 2011 at 5:56 pm

awesome data on guest blogging, Why can’t you try with The six figure mentors, it is one of the best stage to earn money online while learning the great marketing tips and create landing pages and various new tasks with earning way.
Liam kenny´s last blog post ..Do you want to Fail or Succeed?!

Amanda DiSilvestro September 24, 2011 at 7:47 pm

I can never stress enough the importance of guest blogging. I have made so many connections with people who really matter in the industry–something I wasn’t sure I’d ever see! I credit it all to working hard to write good, quality guest posts.

iBlogApple September 24, 2011 at 8:13 pm

Great post Amanda, i have heard & read ohhh so much about guest posting as i just started with a lil’ blog of my own with a buddy. After reading your post, i learned quite a lot of important things. Which i’ll be surely keeping in my mind.

Amanda DiSilvestro September 25, 2011 at 7:59 pm

That’s great! Let me know if you need a guest post from Business.com =)

iBlogApple September 25, 2011 at 9:47 pm

Thank you!! Would love to that :) & will definately contact you soon.

Mat September 26, 2011 at 10:09 am

I am impressed the way you have covered the elements of guest posting. Thanks for highlighting the useful information.
Mat@Carports Kits´s last blog post ..Metal Carports Kits- Advantage of Metal carports at picnic spots

Rick September 27, 2011 at 7:37 am

Before I read this article I thought the best way to increase traffic and brand awareness was to reach out to well known bloggers in my industry to see if they would guest blog on my website.

Now I think I will try and reach out to guest blog on other major sites.

Amanda DiSilvestro September 27, 2011 at 2:59 pm

Absolutely. Business.com does a combination of both, and I will say it works wonderfully. After all, look at all of the exposure I am getting by guest posting on this site! Just make sure you get links in the bio; then hopefully people will be interested to see what else you have written or what your site is all about and they will click on the links (hint hint) =)
Amanda DiSilvestro´s last blog post ..Are There Small Business Loans Available in a Bad Economy?

Talha October 4, 2011 at 4:48 pm

For companies, guest posts to reputable industry websites can result in increased exposure and consequent increase in leads/sales.

On an individual level, it could boost a persons stature within their specific industry.
Talha@Localization Services´s last blog post ..[19.09.2011] Language Connect at ESOMAR and ASC Conference

Amanda DiSilvestro October 5, 2011 at 5:37 pm

I think that’s a great point to get clear for anyone new to blogging. You can guest post even if you do not work for a specific company. This will help get your name out there and drive traffic to your personal blog. My suggestion is to have an article ready to go so when you ask if you can guest post on a site they will be able to read what you want to post right away. Sometimes if you work for a well-known company this is not necessary, but it’s crucial if you’re working alone!
Amanda DiSilvestro´s last blog post ..Don’t Make an Error by Leaving Your Business Uncovered

Talha Fazlani October 6, 2011 at 8:27 am

Yup, guest posts/editorials to reputable websites will look good on an individuals resume too.
Talha Fazlani´s last blog post ..[19.09.2011] Language Connect at ESOMAR and ASC Conference

kuhlmad October 6, 2011 at 3:39 pm

When guest posting, I usually spend twice as much time on my articles than when I write for my site. Guest posting allows you to write for an already established audience. You need to create your best possible work, because this is the best way to get your name and brand out there.

Om Thoke October 31, 2011 at 4:46 am

Nice – so what’s the min word count for accepting a guest post on this blog? And any confinement on niche? Like only blogging, seo, and make money online tips??
Om Thoke´s last blog post ..Google FTC Investigations: Knowing the Reality and Rumors!

Amanda DiSilvestro October 31, 2011 at 3:11 pm

Hi Om Thoke,

When you want to find the desired word count or any other information, always look for a tab that says “write for us” or “contribute” or “guest post.” Something along those lines should give you exactly what you’re looking for. On this website, there is a “write for us” tab up-top that I believe will answer your questions!
Amanda DiSilvestro´s last blog post ..Give Yourself Credit in Properly Managing Small Business Credit Cards

Fermin April 22, 2012 at 4:42 pm

Your way of describing all in this piece of writing is really pleasant, all be
capable of simply be aware of it, Thanks a lot.

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